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Frequently asked questions

Your questions on rent optimization, answered clearly.

Cash for keys, cash for raise, legality, costs, timelines, TAL — everything landlords ask us, in one place.

The Opti Loyer model

Costs, guarantee and legality.

Do you negotiate with my tenants yourselves, or do you only do the analysis?

We handle the negotiation, not just the analysis. Opti Loyer is a done-for-you service: we approach and negotiate with your tenants ourselves, on your behalf, all the way to the signed agreement — both for a cash for raise (an accepted rent increase) and a cash for keys (a paid voluntary move-out). You never have to lead the difficult conversation, and nothing is signed without your approval.

What does the free audit involve?

We review your leases and rents, unit by unit, to quantify the gap with the market, the dormant value in your building, and the best lever (cash for raise or cash for keys). You walk away with a clear estimate of your potential — free and with no commitment.

Do I pay even if you get no results?

No. You only pay if it works: our compensation is tied to the value and income obtained. No results, no fees. The initial audit is always free.

How much do your services cost?

The initial audit is free and with no commitment. After that, you only pay if we get results: our compensation is tied to the value created. No results, no fees.

Is it legal to optimize your rents in Québec?

Yes. All of our steps go through voluntary agreements, signed and documented, in compliance with Québec's rental board (the TAL). Nothing gets signed without the tenant's consent, and nothing happens without yours.

Do I have to handle the discussions with my tenant?

No. We lead the approach and the negotiation on your behalf, with tact and respect. You never have to manage the difficult conversation, and nothing gets signed without your agreement.

Cash for keys

Reclaim an under-rented unit.

Is cash for keys legal in Québec?

Yes. A landlord and a tenant can freely agree to end the lease through a voluntary move-out agreement, with compensation. The agreement must be voluntary, clear and documented, without undue pressure.

How much should I offer a tenant to move out?

There is no amount set by law: the compensation is freely negotiated. The right amount depends on the rent gap, how long the lease has run and the tenant's situation. We calculate an offer that stays largely profitable relative to the value recovered. See the Cash for Keys service.

Can the tenant refuse?

Yes, always. A voluntary agreement requires the consent of both parties. Our role is to propose an arrangement attractive enough that the tenant comes out ahead — without ever forcing anything.

What happens if my tenant refuses every offer?

You're charged nothing — we're paid on results. A tenant always has the right to refuse a voluntary agreement. If the negotiation doesn't succeed, we advise you on the other legal options available, without ever putting undue pressure on the tenant.

Cash for raise & value

Raise your rents and your value.

What is the difference between cash for raise and cash for keys?

Cash for raise keeps the tenant in place with a rent readjusted to market, mutually agreed in exchange for compensation. Cash for keys frees up the unit: the tenant leaves voluntarily in exchange for compensation, allowing you to re-rent at market price.

Can I raise a rent beyond the increase suggested by the TAL?

The standard annual increase is regulated, but a tenant can accept a higher increase if they consent — for example through a negotiated agreement with compensation, or when re-renting a unit that has been freed up. See the Cash for Raise service.

How does a rent increase raise the value of my building?

An income property is valued from its net income, capitalized at the capitalization rate (cap rate, or TGA). At a 5% cap rate, every additional $1 of annual net income adds about $20 of value; +$100/month of rent creates about $24,000 of value. Run the numbers in our calculator.

Can a rent be optimized even if the tenant has been there a long time?

Yes. The older the lease, the larger the gap with the market often is — so the higher the catch-up potential. We adapt the approach (a negotiated increase or a move-out agreement) to the tenant's situation and your goal.

Practical

Timelines, regions and eligibility.

How long does it take?

It depends on the leverage and the file. A rent-increase negotiation can be settled in a few weeks; a move-out agreement varies with the tenant's situation. We give you a realistic timeline right from the audit.

Which regions do you serve?

Everywhere in Québec, with a focus on Greater Montréal, the North Shore, the South Shore and the surrounding areas. Contact us with your area and we'll confirm quickly.

Which buildings are eligible?

Duplexes, triplexes, quadruplexes and income properties of any size, as soon as one or more rents are below market. The larger the gap, the higher the potential.

Do I need to own several buildings to work with you?

No. A single building is enough — even a duplex or triplex with just one below-market rent. What matters is the gap between your current rents and the market: the larger it is, the higher the potential.

This page is provided for informational purposes and does not constitute legal advice. TAL rules evolve — verify the terms in force or consult a professional.

Another question? Let's talk about your building.

A free audit, with no commitment — and you only pay if we get results.

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